9 Ways to Consistently Write Blog Posts Your Readers Will Love
Wondering how to consistently write blog posts your readers will love? With countless writers and bloggers all writing about similar topics, it is tough to stand out and share amazing content with a unique spin.
Writing consistent and amazing content does not have to be hard and, for me, the answer is simple. I try to write stories that are relevant to me and share advice I practice. By offering my experiences and experience in a poem or blog post, I share something no one else can.
In writing about my Awesome Blogger Commendation Award, I started thinking about why I stop scanning to actively read content by certain writers when it pops up in my social media feed or email account.
I stop because these writers write the best blog post possible in their given topic and I know their content is something I will consistently love.
I read many posts in any given day, but the posts that make me actively read can be about anything from skincare to entertainment to spirituality. Why? Because the voice of the writer is unique, the approach to the topic is relatable, and certain key elements are applied effectively to make the post easy and engaging to read.
There are, in my experience, several easily learned and applied practices that you can use to help you write, format, edit, and drive your writing to write blog posts your readers will consistently love without losing the voice that screams of you.
Related: 3 Steps To Confidently Writing An Engaging Author Bio
Here I will be sharing what I consider to be the nine most important elements of an engaging, informative blog post.
While this post is aimed lingually at helping bloggers craft the best blog post possible, this advice can be applied equally well to poets looking to write an amazing poem, and novelists putting the pen to the paper in search of short stories.
To consistently write blog posts your readers will love, remember to
Use a provocative title
Your title should start building the image your blog post or poem expands upon and be memorable. It should give the reader an idea of what to expect, but also make the reader absolutely need to read the rest of the piece because it hints at something beyond the ordinary. Think She Wore Black or 3 Steps to Confidently Writing an Amazing Author Bio.
Write about uncommon topics
A surprising thought or unfamiliar contrast between two objects, feelings, or way of doing things is often enough to make people need to see what your blog post is about. I used this practice in my poem, Insight tastes like finger food. The bold statement invites you in; you must know how I justify this claim.
When writing about common topics, such as fitness or lifestyle, add something uncommon from your repertoire of experiences to make the post pop.
- Poet Tip: Poems set in historical time periods, in little-known places, or even in moments drawn from your own life can be interesting if the story flows logically and builds up images that are easy to picture.
Your post must make a point
Even if it a three-line poem or a 300-word blog post, your poem or post must make a point. It must deliver a sharp feeling, be informative, or even simply be about something readers can easily relate to. Without a point, you have a collection of words, not a post.
To consistently write blog posts your readers will love, start with a hook
Plunge straight into your piece with a sentence that grab’s the reader’s attention and makes them need to read on. Your hook should validate the claims your title promises and hint at what is to come.
- Poet Tip: Think something like “The numbers stick to my tongue . . .” or “Behind her the world rushes past; a cacophony of metallic laughter and electric eyes . . .”
The first few lines of your post should snap and carry the action of the rest of the piece forward enticingly. Your post should flow like water and be so inviting; people want to be carried along by the current.
Be careful with cultural and personal references
Something might make perfect sense to you if you are from a close-knit Quaker community and be a day-to-day practice if you are a Muslim, but if your readers happen to be people looking in on your way of life from the outside, they will become lost if you use too many references to your cultural/personal way of life without providing context.
Creatively provide context and explanation by using metaphors that compare something new to something universally known. Also try poetically describing the action, ritual, or item in your piece, but make sure it carries the story forward.
Consider the effectiveness of cliches
To consistently write blog posts your readers will love, try not to use cliches. Cookie-cutter expressions can clutter your blog post and often add no meaning to the writing. Make sure every word is fresh and unexpected, not over-used, and familiar.
Related: 4 Tips to Help You Write Better Poetry
Limit abstract words
Keep your blog post tangible. Let it speak to the senses. Stories are more easily digestible when unfamiliar imagery and feelings are rooted in familiar feelings and emotions, and vice versa. If an abstract feeling, such as dreaming, is necessary to your story, try and link it to something physical and graspable, such as a bed.
The flow of your post should be paced, unexpected, and exciting
Clumsy wording, redundant phrases, and predictable sentences and imagery slow your blog post down and make it tiring to read. The reader knows what will happen and has only to scan to the end of the piece to be validated. By using unexpected contrasts, unique metaphors, and creative comparisons, the reader may start out by scanning your post or poem, but innovative sentences and an interesting story will make them stop and go back so they can read and understand the complete, stimulating story.
A stellar ending is crucial
Do not let your blog post wander off! Without a conclusive, resounding ending or twist, your post will trail away into the sunset instead of becoming the sunset. Because an article, news piece, or guide is also ultimately a story, it needs to have a fulfilling ending. Rearrange your stanzas or paragraphs until your poem or post naturally comes to a lyrical end. To help you further, here are five ways to write that stellar blog post ending!
Do you implement any of these strategies and tips in your writing? What is the hardest challenge you face in consistently posting good content for your readers? Tell me below!
Alissa Ackerman
Culture and personal experience add so much depth to writing… But it’s so true that it requires contexts, otherwise all the depth is lost.
I need to work on my endings! They tend to be a little too abrupt… So i know what i’m reading next!
Thank you for all these tips!
Giulia
These are great tips, and very accurate. I don’t think of structure too much as I’m writing, or even word choice, I just write organically and let the words flow. However, I do always make sure everything makes sense and unfolds in a logical way.
Jewish Young Professional "JYP"
I really like how focused, specific, and “not cliché” (for lack of better word) this advice is.
simplyalexjean
These are all fantastic tips – and good reminders for writing posts! Thanks for these gentle reminders – always helpful regardless of years writing!
Alicia from Nourishing Foods.Tasty Meals
Hi Jaya. Awesome post and really informative. I sometimes get stuck when it comes to writing a post so this is very helpful. Thanks!
Alicia Thompson
hello Jaya, this is a great post! I totally agree with all these posts. Writing about uncommon topics is great as it gets the conversation going. Thanks for sharing a great post! Alicia
Kimberly
Such an insightful post! So many great tips in one place that can easily be applied to any post. Thanks for sharing!
loveemblogger
This is a really insightful and helpful for writing blog posts. Titles are something that I’ve always struggled with and so I will keep your tips in mind and try to make them better and more catching. Thanks for sharing! Em x
Giulia
Excellent post! I usually skip posts about how to write because I find they contain such basic tips that they are not helpful, but this one delves deeper into the topic of writing and reading, which is what an article about writing should be about. Thank you darling.
Jaya Avendel
I am so happy, Guilia, that I was able to provide something above the ordinary!
Shell-Shell's🐚tipsandtricks
Great advice, thank you for this blogging help!
~Michelle
https://michellescrazybusylife.net
Jenni @ I on Image
Fantastic advice Jaya! I am striving to learn more and to get better and this type of posts are very helpful for me. -Jenni
Chip
Jaya,
All very good advice. Thank you for sharing your insights! I both enjoyed the post & learned something!
Chip
Eri Tz
These are all valuable advices here Jaya. I don’t know if I work it good enough but when it comes to writing, whatever that is, from a post to a poem or a short story, it always comes along with a though of a word or an emotion. Specifically for posts, I do check to see what everyone else might have already written about it but only just to get an idea of what I had better not write. Whatever we write, unless it is I don’t know, a recipe maybe, we all write our story in our unique way. This is what will make us stand out. I know that my titles might not be really irresistible and catchy but I hope that there are people who will choose to read me for what I say and for how I say it.
There are lots of things I had better take into account from your post and I thank you for this!
Jaya Avendel
I LOVE that you look around to see what others have already said about your topic and try to write about the points not usually covered. That is such an awesome way to offer something interesting and new.
I personally always find your titles compelling. 🙂
Eri Tz
Thank you ❤️
Margaret Nahmias
The thing with titles if you want them to fit your content. I have been disaapointed by titles that were too sensationalistic for the material. For example a local tv station made it sound like wait times for the NY subway were really long when it was normal off-peak times. The only concern was the flith and crime. Sorry that was senastionalistic. If it was fake I would have called it clickbait. And speaking of voice, this is why I would never play to audience. I write most authenically when I can write by myself. And in the long run that is what will keep your audience coming back.
Jaya Avendel
Beautifully said, Margaret! Clickbait, in all its forms, leaves me feeling betrayed hence I try to recognize and avoid it in reading and in writing.
Thank you so much for sharing your thoughts!
A Sustainably Simple Life
One of the reasons I love the art of writing so much is that, if it is done well, it can make almost any topic enjoyable to read about. I also have certain bloggers that I read where I know I’ll stop scanning and take time to digest every word of the post.
I’m always trying to improve on how I’m writing my posts and have learned a lot from your list. Thank you for sharing your thoughts and experience!
Jaya Avendel
I love that my list has takeaways for you! May the words flow. 🥰
Selma
Gosh. All lovely. Especially gravitated to Poet Tip: Poems set in historical time periods, in little-known places:
LIKE you did in the lovely poem about the peach in a ranch in Japan where the tender human story in the poem was indeed the ‘sunset’
Love the value in this post. Generous of you. So generous. Thanks so much. I appreciate. Will return. xoxo
Jaya Avendel
Thank you, Selma! I love that you noticed I took my own advice in Somewhere on a Ranch in Japan. 🙂
Vinn
Learned some awesome tips here. Sometimes crafting a blog post can be challenge especially how you can hook your audiences. It’s not only writing, it entails shaping your article to make it fascinating to read. Thank you!
ellegracedeveson
These are some brilliant tips Jaya! I’m defiantly going to be keeping these in mind whilst I write. Thank you so much for sharing Xo
Elle – ellegracedeveson.com
Jamieadstories
Fantastic article! I think pace is so important.
Alicia Thompson
hello! This is such a great post. The comment about creating uncommon titles is so true. There’s a blog I read, the dating bitch and her content is amazing and the titles always hook me because they are wacky!! Great post, can’t wait to read more. Alicia
Jaya Avendel
A unique spin on titling is always a wonderful way to stand out from the crowd! Thanks so much for sharing your thoughts. 🙂
TheQuietGirl (Anissa)
I find myself writing on uncommon topics sometimes and it can be hard to deal with SEO because of it. My titles are not the ones that google that loves. I keep them the same because it doesn’t feel genuine to me but my readers seem to like them lol. Great post! xx
Jaya Avendel
Love that you keep your titles true to who you are, Anissa! <3
Daphny Aqua
Great advise Jaya! Thanks so much for this.
Jenny in Neverland
Great post and excellent tips on creating content that your readers love and want to come back to over and over again! A catchy title is always a good idea x
Ruth| Ruthiee loves Glamour
These are fab tips Jaya! Titles matter a lot and believe me, most times, if a title doesn’t catch my attention, I don’t click on it. I am still learning but I try to make my titles as catchy as possible. I also love the idea of writing uncommon topics.
I will add to write topics that trigger emotions in people. Believe me, if I read a blog post and it triggers some emotions in me, I’ll most definitely leave you a comment. I’ll also add that you be as you as possible when writing. Your audience can always feel how authentic your posts are. Your posts should always be a reflection of you! Thank you for such an amazing piece!
Jaya Avendel
Your comment is amazing, Ruth! Thank you SO much for sharing some really beautiful thoughts on what reactions to good writing can look like.
cosmicTaryn
Thanks for writing this. Kinda gives me hope that my own blog might find its audience. Its rather difficult when you are interviewing people as your niche. But I’ll take your tips to heart and keep at it.
Jaya Avendel
Always, Taryn! Words are always worth pursuing and holding onto. May the words flow and your blog continue to grow its audience. 🙂
Merry
I love your blog new looks, Jaya! And I think this is my first time reading your non-poetry work 🙂 Totally agree with your points here. Thank you for sharing x
Rayo
First time I’m reading a non-poetry post from you and I agree with you. Your blog post must be compelling and draw the readers in. My number one challenge is “title”. Sometimes I feel this is the right title for my blog post till I check SEO. Another challenge is consistency which I’m working on.
Thanks for sharing this interesting post, I can still see mix of poetry in it.
Jaya Avendel
Thank you, Rayo! I am delighted you found this helpful, and I love that you share what you find challenging too as it gives me ideas about what to write next.
🙂 The poet inside me is always finding ways to shine through!
Jamieadstories
Good tips for making your blog stay fresh.
The busy shelf
I read a lot of posts of this kind ( they are quite popular) but yes, yours stands out. Just like your poetry. It’s more than a simple enumeration of tips we’ve all read and heard before ( it does get redundant ) but actually something that makes you take notes and try to find ways to apply. Thank you for your insight and wonderful writing!
Jaya Avendel
Aww, thank you so much for your amazing read of this guide! I try to take my own advice as much as possible, so I love that you felt that.
Baby Boomer Super Saver
Wonderful tips for improving the reader experience! One of my biggest challenges is crafting an effective title. I also use an SEO title analyzer. It takes me a while to find the right mix of words that sound good and score well from an SEO perspective. I also try to keep my reader take-away in mind as I write my posts. A great ending with a call to action for what I want the reader to do next helps.
Ingrid
Great advice, Jaya! I always appreciate it when bloggers put effort into their posts to bring something new and inspiring to the reader. After all, they are giving their time, so we must prove ourselves worthy of that!
Jaya Avendel
Well said, Ingrid! Thank you. 🙂
Prakaash inspiration✍🌹
Excellent post
Andrew McDowell
All good points.
Michele Lee
You are an excellent teacher, Jaya. 🥰 Of course I am smiling. Thank you for the helpful tips. Keep teaching! And writing, of course. 😁
Raji (@journeyintofantasy)
These are all wonderful tips! I agree that structure is a very important part of a blog post and the ending is a crucial piece. Thanks for sharing, I definitely found a few points I’m going to keep in mind for writing posts in the future.
Jaya Avendel
I am thrilled you found this helpful. 🙂
Unwanted Life
The part I hate most about writing a new post is coming up with a title. I have a SEO tile checker, and anything I come up with which I think is witty scores really low, so I always end up with titles I don’t really like and often start with ‘How’ which is annoying
Jaya Avendel
I so feel you! I have a title checker too, and it is always telling me my great ideas are not great enough . . . Often I end up ignoring the checker of I feel my title is solid enough. Hope you find a solution too!
Michelle (Boomer Eco Crusader)
These are all excellent tips Jaya. You’re right that, as bloggers, we each bring our own unique perspective to our craft. That’s why we shouldn’t try to be like everyone else.
Personally, I struggle with closings – trying to tie everything together into a strong call to action.
Jaya Avendel
Endings are tough for me too, especially when it comes to poems. Nailing a close is difficult because I want it to sound good and feel good.
It is something I enjoy working at each time for sure! 🙂
paeansunplugged
Jaya, those are great insights. I am going to keep them in mind while writing my posts from now on. Thank you. ❤️
Jaya Avendel
I am so thrilled you found this helpful, Punam!